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Sales Training

Masterclasses in Value Selling

In today's market, buyers don't just purchase products — they invest in value. The difference between missing quota and exceeding target often comes down to one thing: how well your team sells value, not price.

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5
Specialist Courses
10K+
Professionals Trained
26
Years Experience

Unique & Advanced Methodology

All Enablr training programmes are built on 26 years of real-world sales experience across the UAE and Middle East. Our methodology is practitioner-led — not academic theory — and every course is tailored to the specific challenges your team faces today.

Our Programmes

Choose Your Programme

All programmes can be delivered in-person at your premises, virtually, or at a venue of your choice across the UAE and wider Middle East region.

Most Popular

Value Selling Masterclass

1 Day Intensive

1 DayUp to 20

Ideal for: Sales teams, account managers, business development professionals

A results-driven programme that teaches your team how to sell with confidence by creating compelling value-led conversations that drive real buying decisions. Move from price-led transactions to value-driven outcomes.

Key Outcomes

Create compelling value propositions that resonate with buyers
Handle objections with confidence and maintain deal momentum
Close deals faster with less discounting
Build trust-based relationships that generate repeat business
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Deep Dive

Value Selling Masterclass

2 Day Extended Programme

2 DaysUp to 20

Ideal for: Senior sales professionals, sales managers, enterprise account teams

The extended programme for teams that want to go deeper. Covers everything in the 1-day format plus advanced negotiation, complex deal management, and building a value-selling culture across your organisation.

Key Outcomes

Advanced negotiation techniques for complex deals
Complex deal management and stakeholder alignment
Build a value-selling culture across your organisation
Strategic account planning and growth frameworks
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Specialist

Objection Handling Course

Half Day Workshop

Half DayUp to 15

Ideal for: Inside sales, field sales, customer success teams

Develop the skills to confidently manage resistance, reframe concerns, and turn objections into opportunities that move deals forward. Practical, scenario-based training with real-world application.

Key Outcomes

Reframe objections as opportunities to deepen the conversation
Maintain deal momentum when buyers push back
Build buyer confidence and reduce stall rates
Practical scripts and frameworks for common objections
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Foundations

Tools of the Sales Trade

1 Day Foundations

1 DayUp to 20

Ideal for: New sales hires, SDRs, teams standardising their sales process

Master the essential tools and frameworks every high-performing salesperson needs to build trust, influence, and consistently win more business. Perfect for new hires and teams looking to standardise their approach.

Key Outcomes

Essential sales frameworks for every stage of the funnel
Trust-building techniques that accelerate the sales cycle
Consistent winning approach across the whole team
Practical tools for prospecting, qualifying, and closing
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Advanced

Negotiation Course

1 Day Advanced

1 DayUp to 15

Ideal for: Experienced sales professionals, key account managers, sales directors

Learn strategic negotiation techniques that protect value, secure better outcomes, and close deals with confidence and control. Designed for experienced sales professionals ready to level up.

Key Outcomes

Protect deal value and avoid unnecessary concessions
Strategic negotiation tactics for complex multi-party deals
Close with confidence and control
Understand buyer psychology and leverage points
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Book a Course

Ready to Transform Your Sales Team?

Get in touch to discuss which programme is right for your team, pricing, available dates, and how we can tailor the content to your specific industry and challenges.

Email

mark@enablr.ae

Phone

+971 (0)58 598 1033

What Happens Next?

1

We'll respond within 24 hours with a free 15 minute assessment tool

2

A 30-minute discovery call to understand your team's challenges

3

A tailored proposal with course recommendations and pricing

4

No commitment required at any stage

Enquire About Training

Tell us about your team and we'll recommend the right programme.

Enablr Consultancy

Empowering UAE businesses to perform stronger through the Enablr Business Academy, Sales Enablement Consultancy, and A.I. Training.

mark@enablr.ae+971 (0)58 598 1033
Dubai, UAE

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